Are you tired of hitting the snooze button instead of going for that morning run, or reaching for unhealthy snacks instead of the nutritious options you packed? You're not alone. Many of us struggle with making choices that align with our long-term health goals, often opting for immediate gratification instead.
But why is it so hard to prioritise our future well-being over instant rewards? Researchers from Stanford University and the University of Pennsylvania have been exploring this question, and their findings offer valuable insights that can help you make better decisions about your health.
One concept they've identified is called present bias, which is our tendency to focus more on the present moment than on the future. In other words, we're wired to seek immediate pleasure, even if it means sacrificing our long-term health. Additionally, our past experiences heavily influence our behaviour—if a certain choice has led to positive outcomes in the past, we're more likely to repeat it, even if it's not the best option in the long run.
To help us understand why we make the choices we do, researchers have developed The Process Model of Behaviour Change. This model breaks down our decision-making process into four stages: situation, attention, appraisal, and response.
Let's break it down:
1. Situation
This stage involves identifying the circumstances or triggers that prompt a certain behaviour. For example, you might reach for unhealthy snacks when you're stressed or tired.
2. Attention
In this stage, you become aware of the situation and pay attention to your options. You might consider healthier alternatives to your usual snacks.
3. Appraisal
Here, you evaluate the potential outcomes of each option. You might weigh the short-term satisfaction of eating a sugary treat against the long-term benefits of choosing a nutritious snack.
4. Response
Finally, you make a decision and take action based on your appraisal of the situation. You might choose to eat the healthier snack instead of the sugary treat.
Understanding this process can empower you to make better choices about your health. By becoming more aware of your behaviours, evaluating the consequences of your actions, and taking deliberate steps to change your habits, you can move closer to your long-term goals.
Ready to take control of your health and make better choices for your well-being?
As you embark on your path to improved health, reflect on these insights into the decision-making process. If you find yourself facing challenges along the way, don't hesitate to seek support from a professional coach. Just as coaching can provide personalised guidance for lifelong learning, it can also empower you to make informed decisions about your health and fitness goals. Take the first step towards a healthier future by applying these strategies to your daily life and seeking support from your community. Together, we can achieve lasting change and a brighter tomorrow.
References:
Duckworth, A. L., & Gross, J. J. (2020) Behavior change. Organizational Behavior and Human Decision Processes, 161, 39–49.
Burke, L.E., Wang, J. & Sevick, M.A. (2011) Self-monitoring in weight loss: A systematic review of the literature. Journal of the American Dietetic Association, 111(1), 92-102.
Helzer, J.E., Badger, G.J., Rose, G.L., Mongeon, J.A. & Searles, J.S. (2002) Decline in alcohol consumption during two years of daily reporting. Journal of Studies on Alcohol, 63(5), 551-558.
Greaves, C.J., Sheppard, K.E., Abraham, C., Hardeman, W., Roden, M., Evans, P.H. & Schwarz, P. (2011) Systematic review of reviews of intervention components associated with increased effectiveness in dietary and physical activity interventions. BMC Public Health, 11(1), 1-12.
How to help clients make better choices. Precision Nutrition. (n.d.).
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